• Innovators

    Drink company sees stock soar after name change because people are stupid

    The place that gave us Joey Buttafuoco is giving the world another reason to ridicule it. Long Island Iced Tea Corp., a soft drink company, saw its stock more than triple on Thursday after it changed its name to Long Blockchain. We will be patient while you beat your head into a concrete wall after reading that previous sentence. Done yet? No? O.K., just get a bandage and some aspirin and we will try to continue. As we were saying, a company that sweetened water has found a way to lure imbeciles to give it money: a name change that evokes the cryptocurrency revolution. “Long Island Iced Tea Corp. (NasdaqCM:…