In a one night only event, the company invited Washington, D.C. locals—along with food industry executives and legislators—to order curbside meals featuring produce that was traced by HerdX’s blockchain system. Diners were then able to see where their beef had come from—in this case, the Dean and Peeler Meatworks farm in South Texas.

Implementing blockchain may be a more appetizing proposition than food manufacturers expect (Photo: HerdX)