Brendan Eich, the Javascript programming language founder and creator of Mozilla Firefox, wants to pay you in crypto to use his new browser. In the coming weeks, users who download the Brave browser can start earning a share of what advertisers spend to garner their attention. Most ad revenue systems are somewhat hostile to both users and advertisers. You—the consumer—have an ad between you and the content you’re downloading on your data plan. Meanwhile, the website publisher has little incentive to prove you’re actually consuming the ad they sold on your behalf. Now Eich has delivered a new platform that users runs on the ether-based Basic Attention Token (BAT) to improve the…
Blockchain and Cryptocurrency: People, Culture and Tech